the journal
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Fix Your Brand Challenge: Create Content That Connects (Free Worksheet)
Your content isn’t flopping because of the algorithm, your brand is chaos. The Fix Your Brand Challenge is here to fix your personal branding for creators. Step by step and free worksheet included.
Welcome to The Branding Fix Journal, where two solo bloggers turned co-workers are rebuilding their blogs (and brand) from the ground up. We’re figuring out how to future-proof our content, sidestep burnout, and actually enjoy the process… even when Mercury’s doing the most. This is where we share the experiments, the systems, the flops, and the wins. It’s messy and honest.
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Fix Your Brand Challenge: Create Content That Connects (Free Worksheet)
Your content isn’t flopping because of the algorithm, your brand is chaos. The Fix Your Brand Challenge is here to fix your personal branding for creators. Step by step and free worksheet included.
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75 Hard for Bloggers: The Content Challenge That Won’t Burn You Out
We turned the 75 Hard challenge into a 12-week content system for bloggers. Plan once, publish weekly, rest on purpose, and skip the day-4 crash.
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Spring Content Calendar 2026 to Get More Traffic
You spring content calendar with smarter strategy for what to post now, what to update next, and how to package content so it feels timely.
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Turn Instagram Into Blog Traffic, Not Just Attention
Learn how to turn Instagram into blog traffic using trigger words, Stories, and low-friction DM strategies that help bloggers get more clicks and grow their email list.
Hey, we’re Francesca & Victoria
Aquarius + Capricorn. Chaos + spreadsheets. Big ideas, real strategy, and zero fluff. We help creatives build brands that actually work, without the burnout. Meet us here »
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